Okay, after I used some of your great suggestions with marketing my home daycare, I finally got someone over to my home. She is a lady that stays on my block a few doors down. She rang my doorbell and I met her in the front of my house. When she came she asked if it was okay that her daughter come mornings before school and after school until 5pm and if she could leave with my children and walk with them to school. The school is a block over, I have 2 school-aged children.
I'm assuming she wants to enroll so I let her know that we can go through the enrollment process after we discuss specifics. She stops and says "So you have a daycare?" I tell her yes, I give her my card and flyer. My daughters and her daughters play all the time. They're mainly in my front yard when they do play. She tell me "Oh, I didn't know" (I have obvious signage in my windows and front yard:confused
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Friday I go down to my friends home (who owns a daycare) and the lady's daughters are enrolled there. She's never been there before and just started that day. She said mom came down there and enrolled her on the spot.
She was willing to send her daughter to my home assuming I'll just do her a favor, I don't get this. Why wouldn't she do the enrollment? This is a real blow to my confidence. I'm not understanding. Any thoughts?
I'm assuming she wants to enroll so I let her know that we can go through the enrollment process after we discuss specifics. She stops and says "So you have a daycare?" I tell her yes, I give her my card and flyer. My daughters and her daughters play all the time. They're mainly in my front yard when they do play. She tell me "Oh, I didn't know" (I have obvious signage in my windows and front yard:confused
. Friday I go down to my friends home (who owns a daycare) and the lady's daughters are enrolled there. She's never been there before and just started that day. She said mom came down there and enrolled her on the spot.
She was willing to send her daughter to my home assuming I'll just do her a favor, I don't get this. Why wouldn't she do the enrollment? This is a real blow to my confidence. I'm not understanding. Any thoughts?
She probably had it in her head that you would do it for free (or an "exchange" of her walking your children to school). I have found in general that people miss information all the time...there coiuld be a sign, mailer, email, etc. and there will always be someone who is clueless and never saw any of it. Most people will try to work out daycare for free if at all possible, too. In the end, you probably are better off without her. I watched children for friends before and it was so much more difficult to make them follow policies because there was a relationship at risk. I was much more comfortable providing childcare for families I only knew through my business. She may have not been comfortable having a business relationship with someone she already has a more personal relationship with, too.
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