How do you go about raising your rates with current families? I usually just get my new families coming in with my new rates, but I would like to raise rates on my current families. How do you go about doing it?
Raising Rates
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Hopefully someone else will give input.- Flag
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I raised my rate for the first time since I opened, 4 years ago, in January. I sent out a letter and had them check off if they were remaining enrolled or check off if they were giving their 2 week's notice. All families remained enrolled (despite the full-timers paying $15 more a week!). I was very anxious, though, but not anxious enough that I didn't want to be making the same rate off with my full-timers that I was with my part-timers.- Flag
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Good advice above.
Do you send home newsletters? I would probably attach it to June's newsletter and have new rates start in July. I would keep it short and to the point.
Woot woot for raising rates happyface- Flag
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Here are some threads on Rate Increase Letter: https://www.daycare.com/forum/tags.p...ncrease+letter- Flag
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I am raising my rates in June
it was a hard decision
I have not raised them in 8 years
so months ago I started to discuss it with my clients and why
reminded them of my over head ex...
I told them it would be in June so they had months to prepare
then end of April I gave out a funny news letter with a reminder of rates increase for June
I have had support from all parents- Flag
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In his post “How to Raise Your Rates”, Tom Copeland says if providers “make it a practice to raise your rates annually will add up over the years and make a big difference in your income.
I thought that was a really interesting concept and something I had never thought of.- Flag
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For the students I tutor I built an annual rate increase into the annual contract, I plan to do the same with my home based preschool.- Flag
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I have never gone over $5 per week increase in one calendar year. I do raise it annually.
One thought though, it is risky to do it at the end of the school year. With so many teachers/college students, off for the summer, about to flood the market it will be very easy for your clients to jump ship quickly.
It will buy them time to find a cheaper provider for next school year as well.- Unless otherwise stated, all my posts are personal opinion and worth what you paid for them.- Flag
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I have never gone over $5 per week increase in one calendar year. I do raise it annually.
One thought though, it is risky to do it at the end of the school year. With so many teachers/college students, off for the summer, about to flood the market it will be very easy for your clients to jump ship quickly.
It will buy them time to find a cheaper provider for next school year as well.most in this area increase with the new school year so August / September or in January.
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I have never gone over $5 per week increase in one calendar year. I do raise it annually.
One thought though, it is risky to do it at the end of the school year. With so many teachers/college students, off for the summer, about to flood the market it will be very easy for your clients to jump ship quickly.
It will buy them time to find a cheaper provider for next school year as well.- Flag
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